The time of traditional providers like AT&T in USA seems to come to a distant yet foreseeable end.
A new player is coming to town and it sounds almost too good to be true. Well, maybe the player per se isn’t that new, but what sounded like a good idea in 2003, when Charles Barr founded Webpass, could finally see a well-deserved expansion since the company was bought by Google Fiber in June this year.
The guiding principle, the main focus of the company from day one is making the internet services easy, fast, and accessible and issues free.
How exactly is Webpass different from the more established providers? The idea is simple and efficient, they ink a deal with a residential or commercial building in order to install on the roof a unit called pCell. This is basically a wireless radio which provides internet access through point to point wireless technology. Once the equipment is set and ready, when a new client from the building signs up with the company, they just have to plug the router and activate an Ethernet port and that’s it.
The beauty of it though doesn’t consist solely on accessibility but also in drastic improvement of both cost and speed. Webpass provides speeds of 100mbs, 200mbs and 500mbs for 60 dollars per month while AT&T charges 82 bucks for only 45mbs.
The half empty part of this glass is that the service isn’t yet widespread, since Webpass goes only in dense urban zones, thus the access of less populated areas is still probably years away. But who knows, with the Google support and resources, this can have an amazing growth rate.
How could this be relevant for adult industry? The USA is probably its biggest market, and online revenues largely exceed the offline ones, thus the speed of internet access of regular customers is extremely important. If high-speed internet becomes the norm for the American market, the content could be delivered at better quality, the lag and the buffering would be history and the future of streaming would be simply the future.