In the last couple of years, Instagram has become one of the most popular social networks, whereas the number of users considerably increased. Using Instagram analytics will help you to optimize the account, and eventually to increase your followers base. The developers have created a good number of different Instagram tools that can be used to provide insightful analytics. These tools are designed to make marketing campaigns more efficient and brands more prominent or more successful on the channel.
When looking for Instagram analytics tool, you have to search some capabilities. The main ability the tool should have is to supervise post performance, to show what post had either a better engagement or a better reach. In addition, when launching marketing campaigns, you should also aim to find tools which will enable you to schedule posts. Also, plenty of Instagram analytics tools can determinate when it would the perfect time to share the content in order to get a higher engagement for your posts.
In order to fully promote your Instagram channel, you should consider creating a live social wall that can be shared during a live event or in your working room. Tagboard or Tint are tools that make it easy for anyone to summarize user generated captions or even to share a live stream of content posted on a specific Instagram channel.
If a model has a keen interest in growing her Instagram followers, she should think about cross promoting. Cross-promoting is a way to use other channels, such as Tumblr, Facebook or blogs, to promote you to new potential members. If your Instagram posts are funny and unique you can mention that on the other social media accounts. This can help you to drive people to your Instagram account and afterward, right to your chat room.
Many business people try to use influencer marketing, as they consider it very effective. Even though it might be a rather difficult task, if it is well done, it will provide a brand or an account with noticeable popularity in so many different ways.
Try to share video content because it was proven that people usually watch at least one video per day. It`s so much easier to catch people`s attention for a longer period of time using clips rather than photos.
In conclusion, if you want to improve your persona’s Instagram marketing you should pay attention to the tools tips we proposed. You need to find and test what Instagram tools are suitable for your campaigns. Once you get the right ones you should move forward, to analyze the results, and to improve your content in order to reach your goals. Moreover, you should always keep in touch with your audience and try to have a rather funny and innovating marketing campaign.